Professional Internet Marketing Certification

Written by Jeremiah Smith on January 18th, 2008 at 12:41 pm

I am now certified by Web CEO Universty as an internet marketing professional. Their course is actually much harder and comprehensive than I thought it would be. I am now certified competent to provide expertise in the following fields(even though I have been for a while):

Search Engine Marketing
Web Analytics
Bid Management
Email Marketing
Affiliate Marketing

The “Internet Marketing Professional” course covers the following skills:

Internet niche research, advanced keyword competitiveness analysis and keyword strategy;
On-page and off-page search engine optimization for enhanced Web visibility;
Advanced and site-specific optimization techniques;
Website structural optimization;
Rank monitoring and ranking trends analysis;
Setting up link partnerships, improving link popularity and external site theme;
Site quality assessment and site quality management;
Web Analytics, visitors’ behavior analysis;
Website conversion and ROI analysis and improvement;
Advanced PPC strategies;
Advanced Bid management;
Setting up, running and analyzing e-mail marketing campaigns;
Setting up affiliate programs and optimizing their performance.

Last but not least, I get the cool “Certified” flare for my website that you can see at the top of this post and in the sidebar in the about Jeremiah Smith section.

I definitely loved taking this course and I will continue to go back and reread the course contents in the future. One of the best parts about the Web CEO University course is that all of the contents are updated constantly and nothing is ever left out of date. In every lesson there is a selected readings list which has articles from big guys in the search industry like Rand Fishkin, Jill Whalen, Andy Beal, Bruce Clay, Aaron Wall, and many more.

I actually purchased Web CEO 7.5 Professional Unleashed for only $250 because of a special deal they were having. I downloaded the trial version and thoroughly enjoyed it and decided to purchase the Professional Unleashed version for $479, but then one of the support angels(that’s what they call the customer support professionals ) emailed me a discount if I purchased the full version right away.

I highly recommend downloading a free version of it here, and give them all of your info because I am positive they will give you another discount soon there after. The training course comes with the SmallBiz Unleashed and Professional Unleashed, and I definitely recommend getting it. If you want an extremely thorough and pretty quick way to break into SEO or Internet Marketing, this training course has all you will need. If you are an expert, the tools alone are very helpful. If you have never even heard of SEO and are interested in learning it, this course will take you from no knowledge to professional status very quickly.

Even if you already are an expert, the collections of articles in the Selected Readings sections of every lesson are enough on their own.