The more quality backlinks you have from relevant, well-trusted sites, the more clout Google (and other search engines) will give you. But, while backlinks are great for helping you claw your way up to that much-coveted first spot on the results page, they also bring other benefits too - like generating more traffic.
What's in a Link? The Power of Link Juice
Backlinks from websites with a higher authority to the website being linked to transfer more link juice which, in the long run, helps the receiving page rank higher in search engines. There are a number of important factors that help calculate how much link juice is transferred from one page to another. Read on to find out what these are!
Think Locally, Grow Globally: How Local Links Will Affect Your Search Rankings in Your Area
If you’ve ever used Google to search for a restaurant to grab dinner at or a nearby plumber to come and fix your kitchen sink, you’re not alone. And, if you’ve done this recently, you’ll have noticed that a pack of 2-3 local results pops up at the top of the page. But if you think this “pack” of results showcases the best restaurants or plumbers in your city, you’re probably wrong.
Mastering Pinterest Marketing in 5 Easy Steps
If you think Pinterest is solely for bakers and lifestyle bloggers, think again. While it might seem like a space to gather home decor ideas and vegan recipes, it can actually be a pretty powerful tool for business too. If you’re ready to tap into the well of possibility that Pinterest offers, buckle up because we’ve got you covered with this handy guide.
7 Advanced Writing Tips for Savvy Content Creators
Appealing to your reader’s psychology and human perception is as important as crafting the perfect headline and targeting the most opportune Keywords. As a content creator, you need to lead your reader without direct advertising or aggressive selling. And you have the most powerful weapon to achieve this goal.
