Startup Marketing Agency for SaaS

We’ve helped SaaS startups go from seed funding to IPO with our SEO services, we know every tactic and when to use them. Let us help you grow to the next level.

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Startup Marketing Services for SaaS

Complete startup marketing services built to scale with you as you grow from early stage startup through to acquisition or IPO.

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Keyword Research

Identifying the most relevant and high-traffic keywords for your startup's niche using our proprietary machine learning algorithm and process to prioritize keyword opportunities, seeing keyword relevancy overlap in the same way that Google does.

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Competitor Analysis

Analyzing competitors' SEO strategies, best assets, and shortcomings to identify opportunities for improvement, and to stay ahead in the competitive landscape. This can also be used to roadmap the fastest route to leapfrog incumbent market leaders.

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On-Page Optimization

Enhancing website elements, such as title tags, meta descriptions, header tags, and content structure, to improve search engine visibility and user experience — all of which increase rankings and traffic.

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Link Building

Building high-quality backlinks, improving domain authority, and enhancing brand reputation through techniques like guest blogging, social media marketing, and influencer outreach.

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Technical SEO

Ensuring the website is optimized for crawling and indexing by search engines, addressing issues like site speed, mobile responsiveness, internationalization, and site architecture.

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Content Creation & Optimization

Developing high-quality, engaging, and keyword-rich content that appeals to both search engines and users, such as blog posts, articles, and infographics.

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SEO Audits & Monitoring

Regularly review and analyze the website performance to identify issues, recommend improvements, and monitor progress.

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Analytics & Reporting

Setting up and monitoring key performance indicators (KPIs) through tools like GA4, Search Console, and Ahrefs, providing regular strategy-led reports on website traffic, rankings, and conversions, and offering insights for data-driven decision-making on monthly reporting calls using our interactive dashboards.

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User Experience Optimization

Enhancing the website's user experience and conversion funnel to increase the percentage of visitors who take desired actions, such as signing up for newsletters, making purchases, or contacting the business.

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Training & Consultation

Offering guidance and training services to the startup's internal team, assisting them in comprehending and applying SEO best practices.

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Paid Social & Paid Search Services

Ad account creation, optimization, reporting & management for Google, Facebook, Instagram, and LinkedIn.

Proven processes for startup marketing
at all stages

Our nimble process has been honed over 15 years to provide efficient, effective results for startups of all stages, from seed funded startups through to publicly traded enterprises.

01

Strategy Session & Roadmap

We gather as much information about your SaaS as we possibly can before a project ever begins, either through our free Strategy Session or our paid Roadmap which includes our proprietary keyword research. With this data intelligence, we are able to craft the ideal map for your SaaS SEO journey.

02

Kick-off & On-boarding

When our projects kick-off we hit the ground running, getting you invited to our project management tools, and gaining access to any additional information we’d need from your team to immediately start providing high-impact recommendations. Every project kicks off with an all-hands call, introducing you to the whole team you’ll be working with and setting expectations for the project moving forward.

03

Recommendations & Execution

Our goal in the first 30 days is to give you a complete understanding of every shortcoming on your site, from a technical, content, and user experience perspective. We prioritize actions based on their potential impact and immediately start executing improvements in those areas.

04

Content Creation & Promotion

Depending on the scope of your project, content creation, and link building will also start immediately upon a project starting with the goal of delivering content and live links within the first month, accelerating the speed to keyword rankings and compounding growth.

05

Reporting & Analysis

One of the most important things you can do with any SEO project is to keep a close eye on the performance and use data to adapt as needed. We provide monthly reports with a focus on strategic direction, covering the metrics that matter most to your organic growth, analyzing them for further action, and prioritizing that action with your team.

06

On-going Strategy & Iteration

Every SaaS business is different, and your position in your market will provide unique opportunities. As the project progresses we take a step back and see what is working and what isn’t. We analyze the greatest opportunities for organic growth, then iterate on our strategy. We double down on what we see the most impact from, constantly improving along the way.

Ready to get started?

Schedule a Discovery Call with us below and we'll see if there's a good fit!

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Startup Marketing Agency Comparison

Compare us against other startup marketing agencies.

SimpleTiger
Other Agencies
SEO specialized
Startup experience
100% SaaS-focused
Custom-built projects
Proprietary data intelligence
SaaS-specific playbooks
Highly relevant link-building relationships
Content creation & link building in-house
Fast-paced project mindset
Long-term partnership vision
Boutique dedicated team
Experience creating industry-leading SaaS
Transparent Management & Reporting
24/7 Slack Access & Project Portal

Reviews from happy startup clients

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127%

The rich text element allows you to create and format headings, paragraphs, blockquotes.

127%

The rich text element allows you to create and format headings, paragraphs, blockquotes.

127%

The rich text element allows you to create and format headings, paragraphs, blockquotes.

“SimpleTiger fits their services around your specific SEO needs. After working with them, I am confident in my own SEO knowledge and can help my team out for quick decisions and questions.”

Andy Jiang
Success Engineer
at
Segment
Read Case Study
127%

Organic traffic increase to link building target pages in the first 2 months.

+1320

Total ranking position increase in the first 2 months.

14%

Increase in site-wide organic traffic in the first 2 months.

“SimpleTiger fits their services around your specific SEO needs. After working with them, I am confident in my own SEO knowledge and can help my team out for quick decisions and questions.”

Andy Jiang
Andy Jiang
Success Engineer
at
Segment
Read Case Study
52%

Improvement in organic traffic in 6 months, from 171,000 visitors to 256,000 visitors.

120%

Increase in total conversions from organic traffic to the email list in 6 months.

30+

Content resources researched, planned, produced, edited, and published in 6 months.

"Sean quickly analyzed our site, market, and competition, then came back with a great list of ways to significantly increase our traffic. He’s easily one of the fastest and smartest marketers I’ve worked with."

Ruben Gamez
Ruben Gamez
Founder
at
Bidsketch
Read Case Study
98%

Increase in organic traffic over the first 5 months, an increase of 20,000 new users.

258%

Increase in organic traffic over the first 12 months, an increase of over 70,000 new users.

1909

Cumulative increase in rankings to 70 tracked keywords over 12 months, average position improvement of 27 per keyword.

"Our experience working with the SimpleTiger team has been excellent. I’m happy with the transparent communication and how their team is proactive in pursuing links and aggressively boosting the rankings of our keywords that are most likely to convert. The monthly reporting is thorough and appreciated, I always feel like I know what is being done and why. All-in-all, I completely trust the SimpleTiger team to work for us and produce results."

Laura Fagundes
Laura Fagundes
Director of Marketing
at
ContractWorks
Read Case Study
#1

Ranking for primary target keyword in 2 months.

597%

Increase in organic traffic to the primary page target in 2 months.

330,000

Increase in unique visitors site-wide in 3 months compared to the previous period.

We hired SimpleTiger to help us gain traction for specific keywords from a competitor of ours that shut down, Adobe FormsCentral. Almost all our rankings for Adobe FormsCentral keywords increased across the board. It also helped our overall search rankings. SimpleTiger also has excellent connections within the press and was able to land us features on Inc.com, The Huffington Post, Business.com, Digital Journal, and Forbes.

Steve Gibson
Steve Gibson
Marketing Director
at
JotForm
Read Case Study

"Sean is a stellar marketer. He is a fixture in content, SEO, and inbound marketing circles for his leadership and quality of work. Several times I’ve been asked for marketing consulting recommendations, and Sean is always first to mind and first on my list. I have a ton of confidence in his work and professionalism, and I recommend him and his team at SimpleTiger very highly."

Andrew Dumont
Andrew Dumont
CMO
at
Bitly
Read Case Study

“It’s kind of scary – I’m paying less than what I’d pay for a full-time content marketing guy, and getting an entire team’s worth of work.”

Paul Jamil
Paul Jamil
Founder & CEO
at
whatsmyserp
Read Case Study

Startup Marketing
Project Packages

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Guidance

Perfect for startups that need outside guidance and some production items like content and links.

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Growth

Perfect for startups that need a fully outsourced solution with content and link building.

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Dominance

Perfect for deeply funded startups that are focused on becoming market-dominant leaders in their category

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Item Based

Perfect for startups that need one-off audits, or content production and link building as a standalone subscription

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Paid Advertising

Perfect for startups that want to synergize PPC efforts with their SEO growth objectives

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Startup Marketing FAQs

Why focus on SEO for SaaS startups?
What is unique about SEO for startups?
What is a reasonable timeline for results?
What makes SimpleTiger a top agency for startups?
Do your PPC services work well with your SEO services?

Related Startup SEO Resources

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