Keyword Research Services for SaaS

Do you know what your customers are searching? We do.

Using our proprietary AI-powered keyword research process we find and prioritize every keyword your potential customers search, then map them to content at each point in the buying journey to have the fastest results possible.

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Trusted by companies like:

Understand the intent of
every keyword in your industry

We use a proprietary algorithm utilizing machine learning and AI to map intent to every keyword that is searched in your industry, so we know what type of content will rank, engage, and convert customers at every step in the buying funnel.

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Keywords used when looking for answers to a question, or general information on a topic.

  • Examples: “What is a CRM?” or “How to use a CRM”
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Keywords used to find a specific page, person, or physical location.

  • Examples: “” or “Naval Ravikant’s Twitter”
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Keywords used to find information about brands, products, or services.

  • Examples: “Best CRM for SaaS”, “Salesforce vs Hubspot”, or “CRM software”
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Keywords used when trying to make a purchase or take action.

  • Examples: “Salesforce signup” or “project management software demo”

An industry-leading keyword research process powered by proprietary AI and ML technology

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We start with a kick-off call with our strategists to get an understanding of your business in a deeper way. We gather any historical, competitive, sales, and product information we can from you to aid us in the direction of our research.


Big Data Processing

We go through any historical data that you have from AdWords, Google Analytics, or any other analytics software you have utilized, and couple that with our own industry-leading tools to gather as much raw data as possible. We then process that data using a proprietary machine-learning algorithm which helps us batch keywords based on their SERP overlap and searcher intent.


Competitive Analysis

By analyzing your competition we’re able to find potential opportunities, blind spots, and low-hanging fruit. These can sometimes be areas where your competitors are performing well and you are not, or areas no one in the market has tapped into yet.


Understanding Keyword Relevance

One of the most important parts of the keyword research process is to understand the ranking landscape of the terms we’re looking to rank for. We use our tools and manual searches to understand exactly what Google deems relevant for each query type such as informational, navigational, commercial, or transactional searches so we can match the perfect content to the perfect terms for the best chance to rank and convert customers.


Data Clean-up and Mapping

After we’ve gathered a tremendous amount of data we have to clean that data up to be as actionable as possible for you. We map all of our keywords to their recommended use cases, whether they be to target commercial pages or content assets throughout the site. We give direction on what pages need to be updated and what assets need to be created new — and how they should be targeted.


Delivery, Discussion, Iteration

Once we’ve mapped all of our recommendations out in as actionable a format as possible we deliver that data to you on a call, explaining our findings, and the logic behind our recommendations, and discussing the next steps to implementation - iterating the list over time as we progress through our project together.

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Schedule a Discovery Call and see how we've helped hundreds of SaaS companies grow!

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Or learn more about our pricing.

Keyword Research
Services Comparison

See how our keyword research services stack up against other agencies.

Other Agencies
100% SaaS-focused
Custom-built projects
AI-powered Keyword Clustering
Proprietary data intelligence tools
Proprietary keyword intent mapping process
SaaS-specific keyword research experience
Content creation & link building in-house
Fast-paced project mindset
Long-term partnership vision
Boutique dedicated team
Experience creating industry-leading SaaS
Transparent Management & Reporting
24/7 Slack Access & Project Portal

Keyword Research
Service Reviews

See what our happy clients have to say about our keyword research services:

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Andy Jiang
Success Engineer

“SimpleTiger fits their services around your specific SEO needs. After working with them, I am confident in my own SEO knowledge and can help my team out for quick decisions and questions.”

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Organic traffic increase to link building target pages in the first 2 months.


Total ranking position increase in the first 2 months.

David Sierra
VP of Customer Acquisition

I think what I appreciate most about SimpleTiger is that they are data-driven, they know our business inside-out which is very rare to find in an agency partner

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New keywords ranking in the first 12 months


Increase in keywords ranking on the first page in 12 months

Laura Fagundes
Director of Marketing

"Our experience working with the SimpleTiger team has been excellent. I’m happy with the transparent communication and how their team is proactive in pursuing links and aggressively boosting the rankings of our keywords that are most likely to convert. The monthly reporting is thorough and appreciated, I always feel like I know what is being done and why. All-in-all, I completely trust the SimpleTiger team to work for us and produce results."

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Increase in organic traffic over the first 5 months, an increase of 20,000 new users.


Increase in organic traffic over the first 12 months, an increase of over 70,000 new users.

Paul Jamil
Founder & CEO

“It’s kind of scary – I’m paying less than what I’d pay for a full-time content marketing guy, and getting an entire team’s worth of work.”

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Richard Evans
VP of Growth

"SimpleTiger has the best onboarding I've ever seen working with any agency, it was a seamless experience."

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Steve Bissonnette
Chief Marketing Officer
Strategic Systems

We're noticing a significant difference and observing traffic improvements. I'm receiving positive feedback from all levels of the organization, and our team is busier than ever.

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Ruben Gamez

"Sean quickly analyzed our site, market, and competition, then came back with a great list of ways to significantly increase our traffic. He’s easily one of the fastest and smartest marketers I’ve worked with."

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Improvement in organic traffic in 6 months, from 171,000 visitors to 256,000 visitors.


Increase in total conversions from organic traffic to the email list in 6 months.

Minna Philipson
Chief Branding Officer

They are so good at our business. I never cease to be amazed at how they have all of the numbers and all of the analysis top of mind. Whenever you call, whenever you have a question, they're just so immersed in our business and SEO for our business that they are an extension of our team.

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New keywords ranking in the first 12 months


Increase in keywords ranking on the first page in 12 months

Steve Gibson
Marketing Director

We hired SimpleTiger to help us gain traction for specific keywords from a competitor of ours that shut down, Adobe FormsCentral. Almost all our rankings for Adobe FormsCentral keywords increased across the board. It also helped our overall search rankings. SimpleTiger also has excellent connections within the press and was able to land us features on, The Huffington Post,, Digital Journal, and Forbes.

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Ranking for primary target keyword in 2 months.


Increase in organic traffic to the primary page target in 2 months.

Andrew Dumont

"Sean is a stellar marketer. He is a fixture in content, SEO, and inbound marketing circles for his leadership and quality of work. Several times I’ve been asked for marketing consulting recommendations, and Sean is always first to mind and first on my list. I have a ton of confidence in his work and professionalism, and I recommend him and his team at SimpleTiger very highly."

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Keyword Research Service Packages

Our Keyword Research services can either be purchased individually or wrapped together in one of our comprehensive SEO project packages.

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Guidance Project

Focused on strategy, consulting & data intelligence. Perfect for a team with in-house production capabilities that just needs objective direction and guidance.

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Growth Project

Comprehensive project with everything needed to rank, including strategy, consulting, data intelligence, content production and link building. Perfect for a fully-outsourced solution.

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Dominance Project

Everything from the growth project but with an aggressive rate of strategy, consulting, content production, and link building all focused on dominating your market. Perfect for highly funded businesses looking to leapfrog the current market leaders.

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Keyword Targeting Matrix Report

Using our keyword research process and proprietary AI-powered keyword mapping algorithm, we scrape thousands of keyword opportunities and batch them based on how Google sees the keywords you’re looking to target, and where you currently rank. This report will give your team direct actionable insight into the best opportunities for immediate optimization and long-term content creation to dominate your market in organic search.

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Item-Based Project

Wrap our Keyword Targeting Matrix report into a stand-alone project with other service items like content calendars, content creation, link building, or other service items.


Keyword Research Service FAQs

What is Keyword Research and why is it important?
What are keyword research services?
What is the difference between SEO and Keyword Research?
How much do keyword research services cost?
Why use a keyword research service instead of doing keyword research myself?
What does a keyword researcher do?
How is keyword research for PPC done?
How do you identify the best keywords for my business?
What is included in your Keyword Research Services?
What is the difference between SEO and Keyword Research?
Why use a keyword research service instead of doing keyword research myself?
What tools do you use for keyword research?
What is keyword research in SEO?
How do you identify the best keywords for your business?
Can you guarantee a certain number of clicks or traffic from the keywords you recommend?
Do you provide ongoing keyword research and optimization services?
What are the 4 types of keywords?
What are the different types of keywords?
What are the 3 main elements of keyword research?

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